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The rules of online visibility have changed. As AI-powered tools like ChatGPT, Google AI Overviews, and Perplexity increasingly replace the traditional ten blue links, the question is no longer just where you rank on Google. It is whether AI systems know you exist,...

Wikipedia policy requires that every article be based "on reliable, independent, published sources with a reputation for fact-checking and accuracy." This often leads clients to ask what a reliable source is on Wikipedia, and how we determine if a website qualifies....

Wikipedia generated over 76 billion page views in 2024. In the weeks ahead of the November election, a disproportionate share went to candidate articles in the United States. Across the seven most competitive Senate races, non-incumbent candidates averaged over...

In general, topics on the English Wikipedia must demonstrate notability by showing independent, significant, and secondary coverage of the subject from reliable sources. This is called the general notability guideline or "GNG" and is what we generally assess in our...